Brotherhood 2.0: March 5, 2007: Hank's Punishment
2007-03-05 · challenge / punishment · John · 2:46 · watch on YouTube
Topic: Nerdfighteria (also: Global development) · mode: Comedy & performance · tags: punishment or challenge, community lore, fundraising ask
John rejects the 'Free Hank' campaign and sets Hank's punishment for textual communication: eat as many of 100 Peeps as he can in six minutes and pay a dollar per uneaten Peep into a new Brotherhood 2.0 fund for decreasing suck levels worldwide.
What is said
The parts of the video and what is said in each (★ — how much it matters to the video).
00:00:00 — The 'Free Hank' movement in the comments
- ★★ John mocks the 'Free Hank' movement in the comments, with its posters and t-shirts, as a vocal minority making it seem Hank did nothing wrong. (playful) — 00:00:00
- ★★ John says Hank broke the no-textual-communication rule by writing 'see you tomorrow' in text to him, so he will be punished. (playful) — 00:00:00 · No textual communication, Punishment
00:00:39 — Hank's punishment: 100 Peeps, six minutes, a dollar per uneaten Peep
- ★★ John says the Free Hank campaign has led him to make Hank's punishment less mean than Hank's punishments of John have been. (playful, hedged) — 00:00:39 · Punishment
- ★★★ John sets the punishment: Hank buys 100 full-sized Peeps and eats as many as he can in six minutes, then gives the uneaten ones to worthy recipients in Missoula. (playful) — 00:00:39 · Peeps, Missoula, Montana, Punishment
- ★ John says, citing the Internet, that 100 full-sized Peeps will cost Hank approximately $19. (playful) — 00:01:14 · Peeps
- ★★★ For each Peep Hank does not eat, he must put one dollar into a new bank account John has set up. (playful) — 00:01:36 · Foundation to Decrease World Suck, Peeps
- ★ John warns Hank not to choke: nobody should die during Brotherhood 2.0, since it is easy to aspirate Peeps. (playful) — 00:01:36 · Brotherhood 2.0, Peeps
00:02:05 — The Brotherhood 2.0 fund for decreasing suck levels worldwide; sign-off
- ★★★ John names the account the Brotherhood 2.0 Fund for Decreasing Suck Levels Worldwide, formerly the 'Melissa and Amy Concert Fund', to be fed by the brothers and possibly viewers. — 00:02:05 · Foundation to Decrease World Suck, Brotherhood 2.0
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★★★ John tells Hank the punishment is also a project: they are starting something important to decrease the world's suck, by an amount that depends on how many Peeps he eats. — 00:02:05 · world suck, Foundation to Decrease World Suck, Punishment, Peeps
“decrease the overall level of the world's suck”
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★ John suggests the fund might first send Melissa to a concert and then help cure malaria. (playful, hedged) — 00:02:05
Humor (significant)
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John describes the posters and t-shirts of the Free Hank movement. — 00:00:00
“They can make it seem like you didn't do anything wrong at all.”
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Announcing the punishment, John splits it into a part Hank will like and a part he will hate. — 00:00:39
“There's the part that you'll like, peeps, and the part that you'll hate, spending money.”
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Peeps will cost Hank about $19, which John ranks against an earlier chin-waxing punishment. — 00:01:14
“which I realize will be significantly more painful than waxing your chin”
Threads in this video
- callback · John's wife Sarah as 'the Yeti' (2007) — John says he is filming from the Yeti's childhood bedroom. (00:00:00)
- set · Hank's 2007 punishment voted by viewers (for textual communication) — John sets Hank's punishment: buy 100 full-sized Peeps, eat as many as possible in six minutes, give the rest away in Missoula, and pay a dollar per uneaten Peep into the new fund. (00:00:39)
- launched · Foundation to Decrease World Suck: the Brotherhood 2.0 fund (2007) — John announces a new bank account, the Brotherhood 2.0 fund for decreasing suck levels worldwide (formerly the Melissa and Amy Concert Fund), seeded by Hank's punishment and open to future contributions. (00:01:36)
Where the stories that moved here went next
- Hank's 2007 punishment voted by viewers (for textual communication) — performed
- Foundation to Decrease World Suck: the Brotherhood 2.0 fund (2007) — last documented in 2018 (looked back on in 2019)
Mentioned
Central: Foundation to Decrease World Suck · world suck
Also: Brotherhood 2.0 · Free Hank movement · Missoula, Montana · No textual communication · Peeps · Punishment · Sarah Urist Green · See you tomorrow
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