PIZZAMAS IS HERE!
2021-10-04 · announcement · John · 3:43 · watch on YouTube
Topic: Projects (also: Nerdfighteria) · mode: Announcements · tags: calendar ritual, self promotion, community lore
John opens the tenth annual Pizzamas by unboxing the Pizzamas 2021 goods sold at pizzamas.com for two weeks, from a limited-edition candle, blanket, jigsaw puzzle and hoodie to t-shirts and a zine of Pizza John drawn from memory, with all proceeds going to charity.
What is said
The parts of the video and what is said in each (★ — how much it matters to the video).
00:00:00 — Pizzamas 2021 begins: two weeks of weekday videos, unboxing announced, proceeds to charity
- ★★★ John announces that Pizzamas, in its tenth year, has begun: for the next two weeks he and Hank make weekday videos, as in 2007, to celebrate pizza, mustaches and e-commerce. — 00:00:04 · Pizzamas
- ★★ John unboxes the Pizzamas 2021 goods, which are sold at pizzamas.com only for the next two weeks. — 00:00:18 · Pizzamas
- ★★ All of the Pizzamas proceeds go to support stronger health care systems in impoverished communities. — 00:00:25 · Pizzamas
- ★★ John, wearing his Pizzamas mustache, says it is hard to say anything serious with it. (playful) — 00:00:28 · Pizzamas
00:00:36 — Limited-edition items: candle, blanket, Puzzle John, ice tray, dice set, tie-dye hoodie
- ★★ Some Pizzamas 2021 items are limited editions because few could be made: a Pizza John candle, a large blanket with the floral Pizza John, Puzzle John (a 1,000-piece jigsaw puzzle) and a tie-dye hoodie. — 00:00:36 · Pizzamas, Pizza John
- ★★ Since the blanket and the candle are limited editions, John tells viewers not to wait to buy them. — 00:00:55
- ★★ Pizzamas 2021 also offers a Pizza John ice tray and a dice set. — 00:01:00 · Pizza John, Pizzamas
00:01:21 — The Pizzamas t-shirts and the inside jokes of ten Pizzamases
- ★★ The Pizzamas 2021 t-shirts include a slightly goth design giving John a pizza third eye, a long-sleeve baseball jersey, 'old man yells at pizza', and a shirt imagining his heaven where pizza is picked like flowers. — 00:01:21 · Pizza John, Pizzamas
- ★★ John tells Hank the Pizzamas designs just get better and better; he calls them actual works of art. — 00:01:25 · Pizzamas
- ★★ After ten Pizzamases, John says, the inside jokes may be very hard for new viewers to parse; he adds that he has the face Pizza John is based on and doesn't get it either. (playful, hedged) — 00:01:44 · Pizzamas, Pizza John
00:02:47 — Patch, scratch-and-sniff stickers, pin subscription, winter hat
- ★★ Also at pizzamas.com: a 10th-anniversary Pizza John patch, Pizza John scratch-and-sniff stickers, a Pizza John winter hat, and a pin subscription whose board viewers fill with topping pins over six months. — 00:02:47 · Pizzamas, Pizza John
- ★ John notes that readers of The Anthropocene Reviewed know how he loves scratch-and-sniff stickers. — 00:02:54 · The Anthropocene Reviewed (book)
00:03:10 — The Pizza John zine and thanks to DFTBA, Nerdfighteria's designers and Valerie; sign-off
- ★★★ For the 10th anniversary there is a Pizza John zine in which Nerdfighters from all around the world tried to draw Pizza John from memory; John calls it amazing. — 00:03:10 · Nerdfighteria, Pizza John
- ★★ Every year the people at DFTBA and the designers in Nerdfighteria astonish John. — 00:03:18 · DFTBA Records, Nerdfighteria
- ★★★ John wonders how something Valerie designed all those years ago turned into all of this, and says he is so, so grateful. — 00:03:28 · Pizza John
In the description and comments
- ★ In a channel comment John adds that all Pizzamas royalties and profits go to charities supporting stronger health care systems in communities with high maternal and child mortality. — creator comment · Pizzamas, maternal death, child mortality
- ★★ Asked in the comments whether he is a football fan, John says he is a big one and that they sponsor AFC Wimbledon, in the third tier of English football, which wears DFTBA on its shorts. — creator comment · AFC Wimbledon, DFTBA Records
- ★ In a channel comment John credits Sarah with the idea and the costume design for his Ted Lasso look. — creator comment · Sarah Urist Green
Humor (significant)
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Mustachioed and in soccer gear, John introduces himself as a Kirkland-brand version of Ted Lasso. — 00:00:00
“Kirkland brand Ted Lasso here”
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John says that when he waved hello to his neighbor this morning, the neighbor recoiled at his mustache. — 00:00:31
“they said, “oh hi John--- ugh””
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Admitting that ten years of Pizzamas inside jokes may baffle new viewers, John offers reassurance. — 00:01:51
“I have the face that Pizza John is based on, and I also don't get it.”
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Unboxing the designs, John laughs and reads the line printed on one of them. — 00:02:26
“Sneezing is never normal, I never sneeze.”
Threads in this video
- launched · Pizzamas 2021 edition — John announces that Pizzamas, in its tenth year, has begun: for the next two weeks he and Hank make weekday videos, as in 2007, to celebrate pizza, mustaches and e-commerce. (00:00:04)
- callback · John's Pizza John mustache, worn on camera as a recurring bit (2011) — John, wearing his Pizzamas mustache, says it is hard to say anything serious with it. (00:00:28)
- asked · Hank asks viewers to buy Pizzamas 2021 merch at pizzamas.com before Pizzamas ends (2021) — Since the blanket and the candle are limited editions, John tells viewers not to wait to buy them. (00:00:55)
- callback · The doctor who said 'sneezing is not normal, I never sneeze', nicknamed Dr. NeverSneezer Scrooge by Hank (2021) — John laughs and reads the line printed on a Pizzamas design: 'Sneezing is never normal, I never sneeze.' (00:02:26)
- looked back · Pizza John shirt: DFTBA pre-order of John's pizza-mustache photo shirt (2010) — John wonders how something Valerie designed all those years ago turned into all of this, and says he is so, so grateful. (00:03:28)
Where the stories that moved here went next
- Hank asks viewers to buy Pizzamas 2021 merch at pizzamas.com before Pizzamas ends (2021) — promotion (not a request); last: reminder, 2021-10-15
- Pizzamas 2021 edition — completed; last: rule change, 2021-10-15
Mentioned
Central: Pizza John · Pizzamas
Also: jigsaw puzzle · Kirkland Signature · Old Man Yells at Cloud (“Old man yells at pizza”) · Pizza John zine · Ted Lasso · The Anthropocene Reviewed (book)
Only in the description or credits: AFC Wimbledon · child mortality · DFTBA Records · maternal death · Sarah Urist Green · Valerie2776
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