I've Been Keeping a Secret…
2026-03-31 · announcement · John · 5:12 · watch on YouTube
Topic: Books & writing · mode: Announcements · tags: self promotion
John tells Hank he has written Hollywood, Ending, out September 22: his first novel in nine years and first for adults, about two young actors in a movie about Andy Warhol's last year, and about fame and the social internet's trade in personal lives. He will sign 82,000 pre-order copies toward a lifetime goal of a million signatures.
What is said
The parts of the video and what is said in each (★ — how much it matters to the video).
00:00:00 — Announcement of Hollywood, Ending; nine years since Turtles All the Way Down; the story first read on pandemic semi-secret livestreams
- ★★★ John announces he has written a new book, Hollywood, Ending, out September 22, with signed copies available for pre-order now. — 00:00:00 · Hollywood, Ending · also in: My First Novel in Nine Years Has a Cover, Hollywood, Ending
- ★ John holds up The Philosophy of Andy Warhol: not his book, but a very important book to his book. (playful) — 00:00:00
- ★★ The book has no cover yet and John has not finished the copy edits. — 00:00:00 · Hollywood, Ending
- ★★ It is John's first novel in nine years: almost nine years have passed since Turtles All the Way Down came out. — 00:00:00 · Hollywood, Ending, Turtles All the Way Down
- ★★ John last published books in consecutive years in 2005 and 2006; now, 20 years later, Everything Is Tuberculosis came out last year (2025) and Hollywood, Ending comes out this year (2026). — 00:00:29 · Everything Is Tuberculosis, Hollywood, Ending
- ★★ John did not write it mainly in the last year: he has been working on Hollywood, Ending (with a comma in the title) since finishing Turtles All the Way Down. — 00:00:29 · Hollywood, Ending, Turtles All the Way Down
- ★★★ When the pandemic first emerged John read a story on a series of semi-secret livestreams; that story became this novel. — 00:00:29 · Nerdfighteria, COVID-19 pandemic, Hollywood, Ending
00:00:58 — The novel's premise (Kai, Juniper and their Andy Warhol movie) and themes: fame, the social internet, love
- ★★ Many times over the years John thought he could never publish the book, partly for personal reasons; now it is ready and he is very excited to share it. — 00:00:58 · Hollywood, Ending
- ★★★ The novel is about Kai and Juniper, two people in their early twenties who were in a movie together about the last year of Andy Warhol's life, called Andy Warhol Never Gets Old. — 00:00:58 · Hollywood, Ending
- ★ John loves a book or movie within a book: fictions that don't exist are better than ones that do, since they can be infinitely great. (playful) — 00:00:58
- ★★ Kai and Juniper navigate fame, work, early adulthood and their complex feelings for each other while their movie blows up, and so do their lives, intoxicatingly and painfully. — 00:01:27 · celebrity
- ★★★ Trading one's frailties for public attention used to concern mainly movie stars; now everyone on the social internet trades experiences, traumas and personal lives, part of what the book is about. — 00:01:27 · celebrity, social media
- ★★ The book is also about love and how we find it, and about celebrity and the fame machine, all of which John has seen up close over the last decade. — 00:01:56 · celebrity, Hollywood, Ending
- ★★ It is John's first novel for adults and, on several levels, more adult than his previous novels: the characters are older and the themes are for adults. — 00:01:56 · Hollywood, Ending
00:02:26 — A novel for adults; Looking for Alaska banned in Utah schools; years of doubting he could publish fiction again
- ★★ John doesn't think anything in it is inappropriate for teenagers; the novel is not pornographic. — 00:02:26 · Hollywood, Ending
- ★ John is sure people will still find a reason to ban it. — 00:02:26
- ★★★ John says his first novel, Looking for Alaska, was just banned in every single school in Utah. — 00:02:26 · Looking for Alaska (novel)
- ★★ John finds it hard not to take personally: one of the people behind the ban recently told him he is a bad person, and he is pretty sure he is not. — 00:02:26 · Looking for Alaska (novel)
- ★★★ For a long time John thought he would never publish another novel: he didn't know what his fiction was for or what he wanted it to do. — 00:02:55
- ★★ John has been trying to write this novel since 2017, with significant progress at points, but only in the last couple of years saw the path forward clearly. — 00:02:55 · Hollywood, Ending
- ★★★ John was reminded that writing is child's play, something he has done for fun since he was eight; he loves writing and loved writing this book. — 00:02:55 · Hollywood, Ending
00:03:24 — Signed pre-orders: 82,000 signatures despite arthritis, the million-signature goal, signing on livestream
- ★★★ John asks viewers to pre-order the signed edition at hollywoodendingbook.com soon; signed copies are available in the US and Canada. — 00:03:24 · Hollywood, Ending, United States, Canada, doobly-doo
- ★★★ John will sign 82,000 sheets of paper to be bound into copies of the book. — 00:03:24 · Hollywood, Ending
- ★★ John doesn't know how to make signed editions available internationally, given the complexity of international publishing, and apologizes. (unsure) — 00:03:24
- ★★ John admits he said he would never do this signing again because he has arthritis, and his shoulder, and so on. — 00:03:24
- ★★ John loves to sign books and no one can stop him, including his doctor, who is a little disapproving, and his spouse, who is a bit dubious. (playful) — 00:03:53 · Sarah Urist Green
- ★★★ John's dream and goal is for one person to sign a million books in a lifetime; he won't deny it anymore. (playful) — 00:03:53
- ★★ After finishing these signatures John will be at 782,000, most of the way to a million. — 00:03:53
- ★★ John knows it's silly, and an unsigned edition is available, but he wants to sign: it makes him happy, or something adjacent to happy. — 00:04:22
- ★★ John has limited himself to 82,000 signatures this time out of respect for his doctor and his spouse. — 00:04:22 · Sarah Urist Green
- ★★ John will sign the vast majority of the copies on livestream on John's Channel. — 00:04:22
00:05:02 — Waiting months to tell Hank, answering questions in comments, sign-off
- ★ John has been waiting months to tell Hank this news. — 00:05:02
- ★ John will be in the comments to answer viewers' questions, as long as they are not spoilers. — 00:05:02
In the description and comments
- ★★ The description says the book will be published internationally, including the UK and Brazil, but John doesn't yet know if or where signed copies will be available there. (unsure) — video description · United Kingdom
- ★★ In a comment John says the book will come out only in hardback at first; he would prefer simultaneous paperbacks, but his publisher disagrees. — creator comment
- ★★ In a comment John says he will not narrate the audiobook, since he doesn't feel comfortable doing it for fiction. — creator comment
- ★★ Asked in the comments whether there will be a book tour, John says yes. — creator comment
- ★★ In a comment John says every indie bookstore will have signed copies under ISBN 9780525556657. — creator comment
- ★ Replying to a comparison with Tomorrow, and Tomorrow, and Tomorrow, John says he would be lucky if his book were half as good; he loves it. — creator comment
Threads in this video
- announced · Hollywood, Ending: announcement and publication of John's novel (2026) — John announces he has written a new book, Hollywood, Ending, out September 22, with signed copies available for pre-order now. (00:00:00)
- looked back · Hollywood, Ending: announcement and publication of John's novel (2026) — When the pandemic first emerged John read a story on a series of semi-secret livestreams; that story became this novel. (00:00:29)
- asked · John asks viewers in the US and Canada to pre-order signed copies of Hollywood, Ending (2026) — John asks viewers to pre-order the signed edition at hollywoodendingbook.com soon; signed copies are available in the US and Canada. (00:03:24)
- promised · John: sign 82,000 sheets to be bound into pre-ordered copies of Hollywood, Ending (2026) — John will sign 82,000 sheets of paper to be bound into copies of the book. (00:03:24)
- recalled · John: he will never again sign his name 250,000 times (2021) — John admits he said he would never do this signing again because he has arthritis, and his shoulder, and so on. (00:03:24)
- promised · John: sign most of the 82,000 Hollywood, Ending sheets on livestream on John's Channel (2026) — John will sign the vast majority of the copies on livestream on John's Channel. (00:04:22)
- promised · John: answer viewers' non-spoiler questions about Hollywood, Ending in the comments (2026) — John will be in the comments to answer viewers' questions, as long as they are not spoilers. (00:05:02)
- restate · Do people need a private self, different from the self they show in public? — Trading one's frailties for public attention used to concern mainly movie stars; now everyone on the social internet trades experiences, traumas and personal lives, part of what the book is about. (00:01:27)
- restate · Why make things? — John was reminded that writing is child's play, something he has done for fun since he was eight; he loves writing and loved writing this book. (00:02:55)
- predicted · John: people will find a reason to ban Hollywood, Ending (2026) — John is sure people will still find a reason to ban it. (00:02:26)
- looked back · Everything Is Tuberculosis: John's nonfiction book about tuberculosis (2024) — John last published books in consecutive years in 2005 and 2006; now, 20 years later, Everything Is Tuberculosis came out last year (2025) and Hollywood, Ending comes out this year (2026). (00:00:29)
- update · Looking for Alaska named the most challenged book in the US for 2015 (2016) — John says his first novel, Looking for Alaska, was just banned in every single school in Utah. (00:02:26)
- looked back · Turtles All the Way Down: announcement and publication of John's novel (2017) — It is John's first novel in nine years: almost nine years have passed since Turtles All the Way Down came out. (00:00:00)
- came true · John: The Anthropocene Reviewed will not be his last book (2021) — John last published books in consecutive years in 2005 and 2006; now, 20 years later, Everything Is Tuberculosis came out last year (2025) and Hollywood, Ending comes out this year (2026). (00:00:29)
- recalled · John: sign 100,000 copies of Everything Is Tuberculosis (2024) — John admits he said he would never do this signing again because he has arthritis, and his shoulder, and so on. (00:03:24)
- update · John writes his first novel in almost ten years (2025) — John has been trying to write this novel since 2017, with significant progress at points, but only in the last couple of years saw the path forward clearly. (00:02:55)
Where the stories that moved here went next
- John asks viewers in the US and Canada to pre-order signed copies of Hollywood, Ending (2026) — promotion (not a request); last: thanks, 2026-09-22
- John: The Anthropocene Reviewed will not be his last book (2021) — came true
- John: people will find a reason to ban Hollywood, Ending (2026) — unresolved; last: predicted, 2026-03-31
- John: sign 82,000 sheets to be bound into pre-ordered copies of Hollywood, Ending (2026) — kept
- John: sign most of the 82,000 Hollywood, Ending sheets on livestream on John's Channel (2026) — the project it belongs to reported its result; last: promised, 2026-03-31
- John: answer viewers' non-spoiler questions about Hollywood, Ending in the comments (2026) — the project it belongs to reported its result; last: promised, 2026-03-31
- Hollywood, Ending: announcement and publication of John's novel (2026) — completed; last: looked back, 2026-10-02
Mentioned
Central: celebrity · Hollywood, Ending · Juniper · Kai
Also: People: Andy Warhol · Sarah Urist Green
Projects: John's Channel
Works: Everything Is Tuberculosis · Looking for Alaska (novel) · Turtles All the Way Down
Terms: doobly-doo
Concepts: arthritis · book censorship · Copy editing · fiction · love · privacy · social media
Places: Canada · United States · Utah
Events: COVID-19 pandemic
Characters: Andy Warhol Never Gets Old
Only in the description or credits: Brazil · The Philosophy of Andy Warhol · Tomorrow, and Tomorrow, and Tomorrow · United Kingdom
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