The Bank of Nerdfighteria
2024-01-16 · announcement · John · 5:37 · watch on YouTube
Topic: Global development (also: Nerdfighteria) · mode: Personal essay · tags: recurring series, fundraising ask, self promotion, community lore, heavy topic
In a suited Bank of Nerdfighteria semi-annual report, John tallies its two arms (Good Store's merch donations, almost $3.5 million last year, and the Project for Awesome's roughly $12 million since 2007) and argues a secret third arm, advocacy that pushed Johnson & Johnson and Danaher on tuberculosis drugs and tests, may matter most, since time and attention matter as well as money.
What is said
The parts of the video and what is said in each (★ — how much it matters to the video).
00:00:00 — Suit and the Bank of Nerdfighteria's semi-annual report: two arms and a secret third
- ★★ Wearing a suit, John presents the Bank of Nerdfighteria's semi-annual report: the Bank has two arms, the Good Store/DFTBA.com arm and the Project for Awesome arm. — 00:00:02 · Bank of Nerdfighteria, Good Store, DFTBA Records, Project for Awesome
- ★★★ John argues the Bank of Nerdfighteria may have a secret third arm that involves no spending or receiving of money and may be the most important arm of all. (hedged) — 00:00:14 · Bank of Nerdfighteria
00:00:22 — Good Store arm: Sierra Leone project, Awesome Socks Club, merch donations by year, Cancer Socks
- ★★ In 2019 the community began supporting Partners In Health's efforts to radically reduce maternal and child mortality in Sierra Leone's Kono District. — 00:00:25 · Nerdfighteria, Partners In Health, maternal death, child mortality, Sierra Leone · also in: The Tea
- ★★ John says the maternal and infant care center at Koidu Government Hospital is nearly finished: they are painting it right now. — 00:00:32 · Maternal Center of Excellence, Koidu Government Hospital
- ★★ John says some of the maternal and infant care center's wards will open this year (2024). — 00:00:40 · Maternal Center of Excellence
- ★★ Needing long-term ongoing funding for the Sierra Leone commitment, the brothers started the Awesome Socks Club, a sock subscription, and later launched Good Store with coffee and soap subscriptions too. — 00:00:40 · Awesome Socks Club, Good Store, Sierra Leone
- ★★★ Across all their merch projects the brothers donated about $268,000 in 2019 and $598,000 in 2020, then, after a huge jump, almost $3.5 million in 2023 alone. — 00:00:57 · Good Store
- ★★ John says keeping up that growth in donations will be really challenging, mostly because the company and Nerdfighteria got a ton of media attention last year (2023) for something they do not want to repeat. — 00:01:16 · Good Store, Nerdfighteria
- ★★ Most of the money still comes from the Awesome Socks Club, but coffee and soap are growing, and Pizzamas grew last year (2023) too. — 00:01:31 · Awesome Socks Club, Pizzamas
- ★★ Beyond the Sierra Leone maternal and child care project, Hank's Cancer Socks raised over $350,000 this year (2024) to support better cancer care in impoverished communities. — 00:01:43 · Hank's Cancer Socks, Hank Green, Sierra Leone
- ★ The merch money also supports increasing access to tuberculosis care. — 00:01:52 · tuberculosis
- ★★★ The idea from the start was that by working with really talented people, starting businesses could raise more money than the brothers could ever donate on their own, and that has happened. — 00:01:55 · Good Store
00:02:08 — Project for Awesome arm: totals, P4A 2024 matching fund ask, Foundation to Decrease World Suck
- ★★ Since 2007 Nerdfighteria has organized the Project for Awesome, an annual charity fest that has raised about $12 million in total for charity. — 00:02:15 · Nerdfighteria, Project for Awesome
- ★★ Some Project for Awesome money goes to preselected charities, usually Partners In Health and Save the Children, and some to charities Nerdfighteria chooses by voting on P4A videos at projectforawesome.com. — 00:02:24 · Project for Awesome, Partners In Health, Save the Children
- ★ The Project for Awesome is John's favorite time of the year to be a Nerdfighter. — 00:02:37 · Project for Awesome
- ★★★ For P4A 2024 there is already $100,000 in the bank from donations made through the year, and the matching fund being built is now at $227,000. — 00:02:37 · Project for Awesome
- ★★★ John asks people who can donate over $500 to P4A 2024 to sign up for the matching fund through the link in the description and pinned comment, so every small donor's gift is matched. — 00:02:50 · Project for Awesome, doobly-doo
- ★★ Project for Awesome donations are tax-deductible because the Foundation to Decrease World Suck is a real charity, though its name sounds like it isn't. — 00:03:06 · Foundation to Decrease World Suck, Project for Awesome, world suck
00:03:17 — The secret third arm: tuberculosis advocacy with Johnson & Johnson and Danaher, and why time and attention matter
- ★★★ The Bank of Nerdfighteria's secret third arm, whose power was really unleashed in the last year and which involves no spending or donating of money, is advocacy. — 00:03:17 · Bank of Nerdfighteria
- ★★★ In 2023 the community helped convince Johnson & Johnson to abandon all secondary patents on the tuberculosis drug bedaquiline, which has already lowered prices and made it more accessible where it is most needed. — 00:03:28 · Nerdfighteria
- ★★★ TB fighters in the community pressured Danaher to lower the price of its tuberculosis tests; the effort is ongoing but has already cut the standard test's price and won a pledge not to profit from it in impoverished communities. — 00:03:44
- ★★ John says these tuberculosis advocacy efforts still have a long way to go and the community is not the only or even the primary driver behind them, but it has played a really important role. — 00:04:05 · Nerdfighteria
- ★★★ The Global Fund recently estimated that Danaher's price reduction alone will save $32 million over the next three years, letting millions more people get accurate, fast tuberculosis tests. — 00:04:15
- ★★ Not all of those savings are due to Nerdfighteria: Partners In Health, Doctors Without Borders, the Treatment Action Group and many TB survivors have worked for these changes for years. — 00:04:25 · Partners In Health
- ★★★ Supposing Nerdfighteria's share of that change were 20%, John reckons advocacy created a bigger financial win for global health equity than Good Store and the Project for Awesome combined. (speculative) — 00:04:42 · health equity, Good Store, Project for Awesome
- ★★★ How we spend our money is not the only thing that matters; how we spend time and attention matters too, and Nerdfighteria's TB advocacy made possible changes that could never have been bought or sold. — 00:04:52 · Nerdfighteria, tuberculosis
00:05:15 — Thanks to everyone taking part, sign-off
- ★★ Whether or not viewers buy Awesome Socks or can donate to the Project for Awesome, John thanks them for being part of this and says he really means it. — 00:05:15 · Awesome Socks Club, Project for Awesome
In the description and comments
- ★ Asked in the comments what drew the media attention they should not repeat, John answers that it was Hank getting cancer. — creator comment · Hank Green
- ★★ In a comment John says Partners In Health works in the US and the Navajo Nation, but as an international community Nerdfighteria wants to keep an international focus. — creator comment · Partners In Health, United States, Nerdfighteria
Threads in this video
- looked back · Bank of Nerdfighteria: the Nerdfighters' Kiva lending team — Wearing a suit, John presents the Bank of Nerdfighteria's semi-annual report: the Bank has two arms, the Good Store/DFTBA.com arm and the Project for Awesome arm. (00:00:02)
- looked back · Maternal Center of Excellence: the brothers' Partners In Health project in Sierra Leone (2019) — In 2019 the community began supporting Partners In Health's efforts to radically reduce maternal and child mortality in Sierra Leone's Kono District. (00:00:25)
- repeated · John: the Maternal Center of Excellence's first wards will open in 2024 (2023) — John says some of the maternal and infant care center's wards will open this year (2024). (00:00:40)
- looked back · Awesome Socks Club: monthly sock subscription (2016) — Needing long-term ongoing funding for the Sierra Leone commitment, the brothers started the Awesome Socks Club, a sock subscription, and later launched Good Store with coffee and soap subscriptions too. (00:00:40)
- milestone · Good Store: the brothers' store and subscription box at good.store giving all profit to charity (2023) — Across all their merch projects the brothers donated about $268,000 in 2019 and $598,000 in 2020, then, after a huge jump, almost $3.5 million in 2023 alone. (00:00:57)
- predicted · John: keeping up the growth of the brothers' merch-project charity donations will be really challenging (2024) — John says keeping up that growth in donations will be really challenging, mostly because the company and Nerdfighteria got a ton of media attention last year (2023) for something they do not want to repeat. (00:01:16)
- milestone · Hank's Cancer Socks: socks Hank designed during chemo, sold at good.store to fund cancer-treatment access (2023) — Beyond the Sierra Leone maternal and child care project, Hank's Cancer Socks raised over $350,000 this year (2024) to support better cancer care in impoverished communities. (00:01:43)
- restate · Can business do good, or does business have to suck? — The idea from the start was that by working with really talented people, starting businesses could raise more money than the brothers could ever donate on their own, and that has happened. (00:01:55)
- milestone · P4A 2024 edition — For P4A 2024 there is already $100,000 in the bank from donations made through the year, and the matching fund being built is now at $227,000. (00:02:37)
- reminder · Hank asks donors of $500 or more to join the P4A 2024 matching fund via the description link (2024) — John asks people who can donate over $500 to P4A 2024 to sign up for the matching fund through the link in the description and pinned comment, so every small donor's gift is matched. (00:02:50)
- result reported · John asks viewers to pressure Johnson & Johnson to drop its secondary bedaquiline patent (2023) — In 2023 the community helped convince Johnson & Johnson to abandon all secondary patents on the tuberculosis drug bedaquiline, which has already lowered prices and made it more accessible where it is most needed. (00:03:28)
- result reported · John asks viewers to press Danaher and Cepheid to cut GeneXpert TB test cartridges to $5 (2023) — TB fighters in the community pressured Danaher to lower the price of its tuberculosis tests; the effort is ongoing but has already cut the standard test's price and won a pledge not to profit from it in impoverished communities. (00:03:44)
- restate · What is the community's charity drive for: attention for causes, money, or the community itself? — How we spend our money is not the only thing that matters; how we spend time and attention matters too, and Nerdfighteria's TB advocacy made possible changes that could never have been bought or sold. (00:04:52)
- restate · Which causes deserve the most support? — In a comment John says Partners In Health works in the US and the Navajo Nation, but as an international community Nerdfighteria wants to keep an international focus. (creator comment)
- looked back · Foundation to Decrease World Suck becomes a real non-profit (2012) — Project for Awesome donations are tax-deductible because the Foundation to Decrease World Suck is a real charity, though its name sounds like it isn't. (00:03:06)
- milestone · Awesome Coffee Club: the brothers' coffee subscription for charity (2022) — Most of the money still comes from the Awesome Socks Club, but coffee and soap are growing, and Pizzamas grew last year (2023) too. (00:01:31)
- proved wrong · John: the Maternal Center of Excellence will open in 2023 (2021) — John says the maternal and infant care center at Koidu Government Hospital is nearly finished: they are painting it right now. (00:00:32)
- looked back · Pizzamas 2023 edition — Most of the money still comes from the Awesome Socks Club, but coffee and soap are growing, and Pizzamas grew last year (2023) too. (00:01:31)
Where the stories that moved here went next
- John asks viewers to press Danaher and Cepheid to cut GeneXpert TB test cartridges to $5 (2023) — reported back; last: result reported, 2025-09-30
- John asks viewers to pressure Johnson & Johnson to drop its secondary bedaquiline patent (2023) — reported back; last: result reported, 2025-10-01
- John: keeping up the growth of the brothers' merch-project charity donations will be really challenging (2024) — came true
- John: the Maternal Center of Excellence will open in 2023 (2021) — proved wrong
- Hank's Cancer Socks: socks Hank designed during chemo, sold at good.store to fund cancer-treatment access (2023) — running; last: milestone, 2025-11-28
- P4A 2024 edition — completed; last: looked back, 2024-05-20
- Good Store: the brothers' store and subscription box at good.store giving all profit to charity (2023) — running; last: milestone, 2026-04-14
- Awesome Coffee Club: the brothers' coffee subscription for charity (2022) — completed; last: looked back, 2024-10-30
Mentioned
Central: Bank of Nerdfighteria · Good Store · Project for Awesome · tuberculosis
Also: Projects: Awesome Socks Club · DFTBA Records · Foundation to Decrease World Suck · Pizzamas · TBFighters
Works: Hank's Cancer Socks
Organizations: Danaher Corporation · Global Fund to Fight AIDS, Tuberculosis and Malaria · Johnson & Johnson · Koidu Government Hospital · Maternal Center of Excellence · Partners In Health · Save the Children
Terms: doobly-doo
Concepts: child mortality · evergreening · health equity · maternal death
Places: Kono District · Sierra Leone
Products: Bedaquiline
Only in the description or credits: Médecins Sans Frontières · Navajo Nation · Treatment Action Group · United States
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